Rebranding for a pizza shop in Israel.

Sirocco’s is a very well-known family-owned pizza shop based in Holon, Israel, since the 1970’s.

This project is about reinvigorating the brand while staying true to its core values and mission; honouring the name yet keeping an up-to-date look, on top of strengthening the connection with the existing client-base in a new way. The goal is to stimulate the brand’s growth, in order to help it to evolve in the changing environments.

Created as part of college studies.